The Best Sales People

Monopolising the Games Industry Charles Brace Darrow (born 10-08-1889, died 29-08-1967) He broughtt the board game 'Monopoly' to the World.

According to which data source you read, Charles Darrow was either the inventor of the game or simply the man who sold the game to the world.  The game is based around buying stock in real estate.

Whether Mr Darrow invented the game or not back in the Great Depression of the 1930s is unknown, but what is certain is Mr Darrow's expertise in selling the product.

In truth, the mystery over whether Darrow invented the game highlights the distinction between someone who has an idea and someone who knows how to sell that idea.  It is certain that the stock boom of the late 1920's in the USA created a huge interest  from all walks of life in the USA buying stock.  Previously an industry exclusive to professionals, the stock market of the 1920s saw incredible highs due to any lack of real legislation to prevent malpractice.  Consequently, lack of legislation also led to the dramatic Wall Street crash and the ensuing Great Depression of the 1930s.

Darrow's genius in this instance was in spotting  a game that people wanted and adapting this to become a mass marketable product.  The game millions of people enjoy playing around the world today has changed little from Darrow's original packaged product.

It is easy with hindsight to say that anyone could have marketed the product - the facts are that Darrow had the acumen to turn the product in to a best seller.  In the 21st Century, many would-be entrepreneurs are still succeeding by taking a leaf out of Darrow's book.  The inventors of Google are a prime example - think what the public wants then give them what they want - and don't forget to capitalise on this.   Too many would-be entrepreneurs and inventors think about making the money first, whilst a real business genius is inspired first by their creation, knowing that it will be loved by others.

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